Posted by: wajahatabbas | July 30, 2009

A good session by PASHA for new startups

PASHA arranged a wonderful session yesterday i.e. July 29, 2009, conducted by seasoned entrepreneurs Idris Kothari & Saeed Kazmi, recently heading Vertical Systems Inc in US.

They shared their story as well. Both are V.Snr NED grads, and have a lot of experience in Silicon Valley.

They conducted a wonderful session, for fresh startups, entrepreneurs, and how to market your new business.

I remember & like following some good points, wanted to share here as well.

1) Don’t develop Small product i.e. which can be developed in 1. 2 months, as anyone else can replace you within such small time frame.
2) Marketing.. CS grads/ Engineers cannot understand this science. They may come up with good idea, but how to market & understanding the customer is the WIN, which majority of the times they don’t know. So you must have some good business person with you, or you must be that much Xtra Smart.
3) Every another idea is a good idea, but that doesn’t mean that it will produce results.. Maybe you produce something extra ordinary /.. but the market is not ready… so reject your good ideas as well on wrong times.
4) What value you are adding or image you are creating in customer minds (Mr. Burger may be far better than Mc, but the value Mc creates, people go for that)
5) Good partners.. trusted partner.. you need them. Team working & building is the key, most of the start up fails because of this reason.

The event was quite interactive.

Thanks to PASHA, & the speakers.



  1. […] This cup of tea was served by: Wajahat Abbas […]

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